First there was
Marathan to Snickers
Opel Fruits - Starburst
Jiff to Cif then back to Jiff again
Now
Pizza Hut to Pasta Hut
Talk about a waste of money
Yeah. the pasta hut thing is really odd!
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I miss the honky tonks, the Dairy Queens and Seven Elevens...
What gets me about this one is the fact that they already did it earlier this year - although that time it was an April Fool's gag.
Obviously somebody high-up liked the idea so much that they decided to make it a reality.
Isn't it only ten or so specially selected stores to go to Pasta from Pizza Hut (an inverse Wimpy where 95% of them became Burger Kings), most of the takeaway\delivery outlets have never seen pasta. 
I consider myself an optimist, albeit an optimist with cynical tendencies and a dark side that Lucifer himself would find a little creepy. (Perhaps you’ve noticed.) You don’t normally associate cynicism with an upbeat pov. But I have exactly that combination and will defend it.
When fishermen catch dolphin-friendly tuna, how do they know which tuna are being friendly to dolphins?